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The best Easter plush gifts in 2026 (bunnies, chicks, and beyond)

4 April 2026 · 2 min read min read · review · gift-guide · easter

Bunny plush sales spike 300–400% in the two weeks before Easter. If you're reading this, you're still ahead of the rush — but not by much. Here are the best Easter plush picks for 2026, from classic bunnies to unexpected alternatives.

The bunnies

Jellycat Bashful Bunny (any colour)

The undisputed champion of gift bunnies. The tilted head, the floppy ears, the quality that lasts years. Available in over 20 colours — Blush (pastel pink), Sage (new for Spring 2026), and Cream are the most popular Easter picks. Small (7"): £13. Medium (12"): £22. Large (15"): £30.

Squishmallows Easter Squad

Jazwares releases a dedicated Easter collection every year. The 2026 Squad includes pastel bunnies, chicks, and lambs in Squishmallows' signature marshmallow texture. Machine washable, affordable, and available at most major retailers. 8": £10–12. 12": £15–18.

Build-A-Bear Spring Bunny

The Build-A-Bear Easter experience — choosing, stuffing, and dressing a bunny — is particularly magical for children. Easter-exclusive outfits and accessories make it a seasonal event. £25–45 with accessories.

Steiff Hoppel Rabbit

Steiff's premium Easter bunny. Machine washable (from the Soft Cuddly Friends range), with the Steiff button in ear. A heirloom-quality Easter gift that will survive many Easters to come. £35–60.

Beyond bunnies

Jellycat Bashful Lamb

For anyone who wants an Easter plush that isn't a bunny. The cream-coloured lamb has the same Jellycat quality and personality, and its spring-time association makes it a perfect Easter alternative.

Chick plush (various brands)

Easter chicks in bright yellow are a classic for younger children. Douglas, Aurora, and several Squishmallows options available. Look for soft, embroidered-feature versions for babies.

Jellycat Amuseable Easter Egg

If it exists, Jellycat has put a face on it. The Amuseable Easter Egg — a smiling egg plush with dangling legs — is funny, seasonal, and a Jellycat collector's must-have if they don't already own it. Check availability — these tend to sell out.

Easter basket ideas

The plush Easter basket has replaced the chocolate Easter basket for many families. Here's how to build one:

For a child (£20–30): One medium Squishmallow bunny + a few small chocolate eggs + a plush chick clip-on. Practical, delightful, and the plush outlasts the chocolate by years.

For a partner (£25–40): Jellycat Bashful Bunny in their favourite colour + a handwritten card. Simple, beautiful, lasts forever.

For a collector (£30–50): A Squishmallows Easter Squad complete set or a Jellycat seasonal piece they don't own yet.

Plush is the gift that survives Easter Monday. Choose well, and it'll be sitting on someone's shelf long after the chocolate is forgotten.

lang-en review gift-guide easter seasonal 2026 bunny